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ZooTampa Kid's Fun
Run Collateral

Q2 2023

PROGRAMS USED:

Procreate

Adobe Illustrator

Adobe Photoshop

MY ROLE:

Graphic Designer & Digital Content Manager at ZooTampa

MY CLIENT:

ZooTampa at Lowry Park

CHALLENGE:

Create a new logo for our upcoming Kid's Fun Run event. Must include the sponsor's logo, appeal to children, and show animals appropriately.

SOLUTION:

I leaned into a cartoon style for the animals and drew them in Procreate, then brought them into Illustrator for the final design of the logo.

 

Since this is a new realization of a similar past event, I was able to use old photography but had to Photoshop out old logos and replace them with new ones.
 

ZooTampa Kid's Fun Run logo
ZooTampa Kid's Fun Run Event Banner
ZooTampa Kid's Fun Run Sponsorship Sheet
ZooTampa Kid's Fun Run Sponsorship Sheet

© 2023 by Alexandra Plummer.

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