2024

Adobe Illustrator

MY ROLE:

Freelance Graphic Designer

The company, Evergreen, wanted to create a brand under their main title for a niche group of their clients: founders who want to connect with other founders.

I wanted to take the original concept of Evergreen, but focus on the concept of "new beginnings," using the colors of a sunrise over an evergreen forest to symbolize this. The logo's bug represents growth through arrows pointing up, but is also symbolic of the structure of an evergreen tree.