The company, Evergreen, created an event for their clients and wanted a logo, guidelines, and some digital and print materials for their event.

The bug for Elevate is a leaf, an "e", and an arrow pointing upwards to symbolize the event's purpose: to grow as a founder and learn how to make your business bloom. The brand colors are similar to the parent company's, with an added accent color of yellow to help the event branding stand out from the corporate branding; however, they did want them to remain closely related.