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Culture Kit Redesign
for AVG

2025

PROGRAMS USED:

Adobe Illustrator

MY ROLE:

Brand Communcations Manager at America Veterinary Group

MY CLIENT:

American Veterinary Group (AVG)

CHALLENGE:

Remaster the Culture Kit activities, which live as Word documents, into styled handouts that can be distributed internally across the company.

SOLUTION:

I used brand elements like the logo, the relationship badge, and the culture kit "nurturing relationships" graphic, along with consistent structure and recurring design elements to pull them all together.

WrightFamilyVacation-72125_Page_1
WrightFamilyVacation-72125_Page_2
PlayingCardTower-72125
WhoDidIt-72125
GroundRules-72125
IndividualDevelopmentPlanner-72125_Page_1
IndividualDevelopmentPlanner-72125_Page_2
IndividualDevelopmentPlanner-72125_Page_3

© 2026 by Alexandra Plummer.

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